This term refers to an argument that appeals to logic or reason.
  • Pathos
  • Ethos
  • Logos
This term refers to an argument that appeals to one's emotions.
  • Pathos
  • Ethos
  • Logos
This technique tries to convince an audience of the author's credibility or character.
  • Pathos
  • Logos
  • Ethos
This advertisement is using what technique to persuade a viewer?
E-3 sb-3-Pathos, Logos and Ethosimg_no 70.jpg
  • Pathos
  • Logos
  • Ethos
This advertisement is an example of:
E-3 sb-3-Pathos, Logos and Ethosimg_no 71.jpg
  • Pathos
  • Logos
  • Ethos
This advertisement is an example of:
E-3 sb-3-Pathos, Logos and Ethosimg_no 72.jpg
  • Pathos
  • Logos
  • Ethos
What type of statement is this?One glass of Mr Juicy orange juice contains 75% of your daily Vitamin C needs.
  • Pathos
  • Logos
  • Ethos
What type of statement is this?Australia's dieters choose Lean Cuisine.
  • Pathos
  • Logos
  • Ethos
This cold, Winter's night, where will Queensland's homeless be sleeping? This statement is an example of:
  • Pathos
  • Logos
  • Ethos
This advertisement demonstrates:
E-3 sb-3-Pathos, Logos and Ethosimg_no 73.jpg
  • Pathos
  • Logos
  • Ethos
Which type of statement involves using opinions from reliable experts?
  • Pathos
  • Ethos
  • Logos
What type of persuasion is used in this advertisement?
E-3 sb-3-Pathos, Logos and Ethosimg_no 74.jpg
  • Pathos
  • Ethos
  • Logos
What technique is used in this advertisement?
E-3 sb-3-Pathos, Logos and Ethosimg_no 75.jpg
  • Pathos
  • Ethos
  • Logos
If facts, evidence and statistics are used to influence a reader or viewer, this is an example of:
  • Pathos
  • Ethos
  • Logos
This advertisement uses:
E-3 sb-3-Pathos, Logos and Ethosimg_no 76.jpg
  • Logos
  • Ethos
  • Pathos
This advertisement uses:
E-3 sb-3-Pathos, Logos and Ethosimg_no 77.jpg
  • Logos
  • Ethos
  • Pathos
This advertisement attacks another company's product. It demonstrates:
E-3 sb-3-Pathos, Logos and Ethosimg_no 78.jpg
  • Logos
  • Ethos
  • Pathos
An advertisement such as this persuades us to protect animals. It uses:
E-3 sb-3-Pathos, Logos and Ethosimg_no 79.jpg
  • Logos
  • Ethos
  • Pathos
Using a famous person to persuade viewers to buy or do something, is making use of:
E-3 sb-3-Pathos, Logos and Ethosimg_no 80.jpg
  • Pathos
  • Ethos
  • Logos
Two techniques used in this ad are:
E-3 sb-3-Pathos, Logos and Ethosimg_no 81.jpg
  • Ethos and Pathos
  • Logos and Pathos
  • Ethos and Logos
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